Sunday, February 19, 2012

Us vs. Competitors

Entrepreneurial Idea: "There's an app for that." Or so they say, but there's no app for changing the language interface on an Android phone. We are forced to go with an Iphone or a weird unresponsive smartphone to get the language setting we want. Android is getting better and better every passing day, but they are still losing out on a lot of customers because of no option to change the language setting like one can do on an Iphone. My idea is for an app that can do that. The day we can all have ANY phone of our choice with the language we understand will be the day cellular devices take a great leap into the future.

I bet you are wondering how is this company different from all the other ones out there. Here are two examples of other companies who are similar to us, but aren't quite as unique as us and why.

Competitor 1.) https://market.android.com/details?id=com.nuance.nmdp.pro&feature=more_from_developer#?t=W251bGwsMSwxLDEwMiwiY29tLm51YW5jZS5ubWRwLnBybyJd
-As you can see both of us use translation technology to make the world of many languages a more connected world by letting us understand a different language. That's where the similarities end. Nuance's app is an app that needs to be spoken to in order to work. It doesn't translate the phone interface just words and conversations. How does that make using a foreign country phone any easier? The answer is it can't because you still can't read the screen on the phone.

Competitor 2.) http://www.languageline.com/
- Language Line also translates languages. However it translates more personally-there is another person on the other side. They do everything from business translations to translations for a doctor visit. There it goes again, the ending of similarities. First off it doesn't specifically deal with phones, its not an app and it can't be put on a phone interface. Second, it only translates documents, but not  the language of the phone itself, so here we are again; stuck with a foreign phone that we can't even use for simple commands.

The competitors have nothing on us. We are entirely new and different. Where as  the competitors are trying to focus on translating speech and documents we just want you to have a phone you are able to use without language frustrations. No other company it looking to do that because they just assume it's not as needed as a regular translator. They are wrong we do need a language translator for the phone interface so that we can use our phones to the fullest extent.



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